The America East Conference logo and America East alternate logo designs tell a story of diversity and innovation among America East teams. These logos bring individuality to each program while reflecting the shared values of athletic excellence and unity within the conference.
Albany Great Danes
The mascot "Damien" great Dane's head is front-facing in purple, gold, and grey with a gold collar on a gold shield with a white outline.
Binghamton Bearcats
Front-facing growling bearcat's head in dark green, green, black, grey, and red.
The shade of grey was changed.
Bryant Bulldogs
A bulldog's head facing to the right and wearing a collar in gold, black, and white.
Maine Black Bears
A front view black bear in black, grey, blue, white and red with mouth wide open.
New Hampshire Wildcats
A right-facing and growling wildcat's head in blue, white, and gray attached to the wordmark wall with the initials "UNH" and wordmark "WILDCATS" in white with grey highlights on a blue with grey outline background.
NJIT Highlanders
A blue sword with initials "NJIT" in red with white trim on a blue background and a wordmark "HIGHLANDERS" in white on a red with blue trim banner.
UMass Lowell River Hawks
A right facing river hawk's head in red, white and blue.
Shades of red and blue changed and shading from the teeth and eyes were eliminated.
UMBC Retrievers
An arched initials "UMBC" in white with gold trim on a black background above the left-facing retriever's head in gold and white with black highlights and a gold outline.
Vermont Catamounts
A front-view of a mouth wide open cat's head, in gold with green highlights.
Called the Rally Cat logo.
A new shade of gold.
College Sports Fan Products
America East Conference Logo History
The America East Conference logo stands as a symbol of teamwork and achievement, while each America East alternate logo allows individual teams to express their unique character. Schools within the conference—like Vermont, Albany, and Maine—have creatively adapted alternate designs that honor both their heritage and modern identity. These logos are used in secondary branding, special events, and commemorative occasions to complement their main emblems.
Over time, America East teams have used alternate logos to experiment with colors, typography, and design concepts, bringing versatility to their athletic branding. The alternate marks also help connect with fans by featuring bold mascots or stylized initials that stand out across merchandise and digital media.
Each America East alternate logo plays a vital role in building school pride while maintaining conference consistency. To learn more about the conference itself, visit the America East Conference Wikipedia page, or view the America East Conference Wordmark Logo page for more logo variations and visual evolution.